Hyp.
Articles

The agentic AI marketing layer for Shopify

You didn't build a brand to manage trigger logic.

Hyp feels the moment. And owns it.

Watch.Decide.Act.

Best for medium to large Shopify stores.

LIVE·2,184 SESSIONS
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14:21offer_L1 > offer_L2DECIDES
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14:23offer_L2DECIDES
14:24banner_impressionACTS
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14:31exit_hold_modalACTS
Best for medium to large Shopify stores.

Who it's for

Hyp isn't for everyone.

It's for the teams running Shopify like a commercial engine. The ones doing serious volume, with serious ambition, and a marketing function that's outgrown configuring rules by hand.

If that sounds like you, we should talk.

Inside the system

One system. Three behaviours.

Seven capabilities · One plugin

Behaviour 01 / Perception

It watches.

01 /

Real-time intent tracking

Every active session, scored continuously. Hyp knows what your shoppers are doing the moment they do it, and what they're about to do next.

02 /

Affinity and pattern intelligence

Hyp learns what each shopper actually cares about. Product affinities. Brand preferences. Category taste. The signals that tell you who's browsing and who's buying, who's loyal and who's drifting. All surfaced automatically, in plain language, without a segment ever being built.

Behaviour 02 / Judgement

It decides.

03 /

Intent scoring

Every session is evaluated against likelihood of purchase, likelihood of churn, and likelihood of return. Hyp knows which moments deserve an intervention, and which ones to leave alone.

04 /

Intelligent journey intervention

Forget configuring triggers. Hyp understands the shape of each shopper's journey in real time and picks the precise moment an intervention will move the outcome.

Behaviour 03 / Execution

It acts.

05 /

Per-shopper emails, landing pages, and recommendations

Not personalisation tokens. Actual per-shopper content. Hyp builds a unique landing page for each customer, shaped by their affinities and behaviour, and emails them the link. Product recommendations, copy, layout, all decided by who that individual actually is.

06 /

Margin-protective discounting

Stop handing codes to everyone. Hyp identifies the precise shoppers who need a discount to convert, and holds the line on everyone else. Promotional spend becomes surgical. The margin you protect is the margin you keep.

07 /

Mid-session churn prevention

When Hyp detects a high-value session trending toward abandonment, it intervenes before the exit. Not a pop-up on a timer. A contextually intelligent response, at the exact moment it will land.

Installation

All of this runs from a single Shopify plugin.

No developer resource · No integration project · No waiting.

From install to impact

Live in minutes. Compounding from day one.

Four steps. No implementation team. No quarterly rollout plan.

Step 01

Install.

One plugin from the Shopify App Store. No code. No developer sprint. No integration project. Hyp connects to your store data the moment it's installed.

Step 02

Learn.

Real-time tracking begins immediately. Hyp builds intent models and affinity maps on your actual shoppers, not generic benchmarks. Every session observed makes the system sharper.

Step 03

Act.

As patterns emerge, Hyp moves. Insights surface. Interventions fire. Landing pages build themselves. Churn gets prevented before it happens. No one on your team has to configure a thing.

Step 04

Compound.

Every intervention teaches the system. Every session refines the model. Hyp doesn't plateau. It compounds, quietly, indefinitely, while your team gets back to the work they were hired for.

The moment, right now

Every session on your store right now is a moment you're either owning or losing.

Hyp is how the best stores on Shopify make sure it's the first one. Onboarding is selective and happening now.

By invitation · Enterprise Shopify only