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Hyp sub-processors

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Hyp uses the third-party sub-processors listed below to deliver the Hyp service. A sub-processor is a company that Hyp engages to process personal data on behalf of merchants and their customers.

Current Sub-processors

Entity

Location

Purpose

Google

United States

Provides the cloud infrastructure that powers Hyp, including storing and processing visitor data, running analytics, and delivering content to shoppers.

Vercel

United States

Hosts the Hyp dashboard that merchants use to view and act on their analytics.

Supabase

[EU / United States]

Stores merchant account information and visitor profile data.

Inngest

United States

Runs the background processes that analyse visitor behaviour and generate segmentation and analytics data.

Upstash

United States

Improves the speed and reliability of the Hyp dashboard by temporarily storing frequently accessed data.

Cloudflare

United States

Protects Hyp's web properties from bots and automated abuse.

Last updated: June 2026